Advertising Operations

Advertising Operations can also be known as online ad ops, online ad operations, online advertising operations, ad ops or simply ops.

These terms refer to the sale and delivery of online advertising and the processes and systems that are used to sell, target and report on the performance of online advertising.

The main role of an Advertising Operations professional is to fulfil the sale of an advertising campaign. They may also be involved in pricing, advert creation and research.

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